New Abarth commercial

[mdrburchette]

http://www.youtube.com/watch?v=cpi2IAec ... rofilepage

[narfire]

Love it!! Wonder if we'll see anything like it in NA?
(going to ask for whipped cream on my mocha this morning)

[124JOE]

5 stars
thats the best fiat add EVER

[donm]

Judging by the vehicles in the background, the comercial was produced in NA so I would think we would see it here soon, I hope.

[mdrburchette]

It would be smart for Fiat to be proactive and run this commercial with something indicating orders are being taken instead of waiting so long like they did with the 500.

[DocGraphics]

The website it gives is fiatusa.com/abarth so I would say this comercial will directed to the NA market

[azruss]

saw the commercial on ESPN.com

[spidernut]

Very racy, but still doesn't say much about the car. At this point, people need to know WHY they should buy a Fiat over a "known brand" with known reliability such as Mini, Nissan, Toyota, Ford, etc. This does start establishing an image, but Fiat needs to convince people that their cars are proven, reliable and still sexy and racy!

[boogiedude]

The guy looks a bit like ManoaMatt

[johndemar]

The guy looks a bit like ManoaMatt

That's the first thing I noticed.....well maybe the second or third

[sptcoupe]

I just want to know if the girl with the scorpion tattoo is an option........

[sptcoupe]

Here is a translation of what she is saying in the ad:

Here it is in Italian:

CHE COSA GUARDI?
CHE COSA GUARDI?
MI STAI SPOGLIANDO CON GLI OCCHI?
POVERINO
NON PUOI FARNE A MENO
TI BATTE IL CUORE
TI GIRA LA TESTA
SEI PERSO PENSANDO CHE SAREI TUA PER SEMPRE

Here is the translation:

What are you looking at?
What are you looking at?
Are you undressing me with your eyes?
You could hardly ever do it (there’s no way you could do that)
Your heart is beating
Your head I spinning
You are thinking I will be yours forever

Only the Italians – and note they gave the car a feminine profile, which is also typically Italian.

[vandor]

> "You could hardly ever do it (there’s no way you could do that)"

I believe "You can't help it" is a more accurate translation.

Non parli italiano?

[sptcoupe]

I think you are right! Makes much more sense. Non parlo italiano.

[bobplyler]

For some reason, I have this strange desire to go out to the garage and lick my Fiat.